Based in Madrid, Daniel works internationally in fashion, with a focus on image and brand positioning.
Over the past decade, he has collaborated with international fashion brands, agencies and editorial titles, shaping campaigns, visual identities and brand narratives across print, digital and moving image.
Before establishing his independent practice, Daniel built his career at leading creative agencies and global fashion brands, including Wednesday Agency, Spring Studios, Mango and Gucci. Working in London, New York, Paris and Milan has shaped an international perspective that continues to inform his approach today.
Today, Daniel collaborates with brands including Loewe, Ralph Lauren, Mango and Desigual, while continuing to work with agencies, independent labels and emerging brands.
Loewe
Gucci
Ralph Lauren
British Vogue
Ganni
Spring Studios
Mango
Desigual
Hoff
Homecourt
King & Partners
Studio Fernando Gutierrez
Vanidad Magazine
Replica Comunicación
Mario Sorrenti
Koto Bolofo
Coco Capitán
Emily Lipson
Matt Jones
Davit Giorgadze
Nacho Alegre
Chris Rhodes
Thue Nørgaard
Sarah Van Rij
Sean Thomas
Albert Moya
Alexandra Nataf
Josefina Andrés
Nick Dorey
Barbara Anastacio
Raphael Hache
Álvaro Tomé
Paolo Zambaldi
Jorge Perez Ortiz
Yago Castromi
Emmanuel S Monsalve
Stas Komarovski
Nick Riley Bentham
Terence Connors
Michele Foti
Titre Provisoire
Frederik Valentin
Guillermo Solas
99 Toy at Dazzle
Pau López (Manson)
Eddie Wrey
Pablo de Pastors
Alex Bohn
Bill Gentle
Daniel works as an independent creative partner, bringing together an established network of collaborators to build the right team for each project.
Madrid
Available internationally
The Loewe Gifts campaign draws inspiration from Wolfgang Tillmans’ Still Life series, embracing the understated beauty of the everyday. Each frame becomes an intimate tableau, where Loewe’s luxurious accessories coexist with objects like fruits, glassware, and textiles—crafted into scenes that feel effortless and naturally composed.
This approach celebrates the harmony between luxury and the ordinary, where Loewe’s craftsmanship is highlighted by the poetry of simple moments. The campaign transforms each piece into an artful element of a serene, yet vibrant setting, embodying Loewe’s spirit of contemporary elegance and artistic exploration.
